LAUREN VARGAS

Lauren Vargas needed a logo for her humanitarian program dedicated to combating hate and promoting compassion. The logo needed to serve not only as a symbol of solidarity and hope, but also as a fashion forward mark that supporters can proudly display on everyday items such as tote bags, thermal cups, and accessories. The challenge was to create a design that struck the perfect balance between purpose and posh, visually elegant enough for lifestyle products, yet meaningful enough to carry a powerful message of unity.